NEMBAfest 2015 Attracts 1900 Riders

Tuesday, June 30, 2015

East Burke, VT: NEMBAfest @ Kingdom Trails, Powered by Pedro’s, has become the event for riders from the northeast and eastern Canada to demo bikes and enjoy three days of riding some of the best trails in New England. The NEMBAfest is the New England Mountain Bike Association’s premier event, and since partnering with the non-profit Kingdom Trails Association, the event has grown bigger each of the last 4 years since it moved to the Northeast Kingdom of Vermont.
 
“This year the NEMBAfest had 71 industry expo booths, including nearly all the major players, as well as many of the high-end boutique brands.” says NEMBA’s director, Philip Keyes. “We’re grateful that the industry has embraced the festival and we believe that it’s the perfect showcase for the bike industry to reach northeast consumers.”
 
According to industry veteran and Mountain Bike Hall of Famer, Jim Wannamaker, “the NEMBAfest is one of those must-attend events for all, be they exhibitor, dealer and or consumer/rider.  You have a great expo layout with lots of demo bikes to select from, and the Kingdom Trials was voted one of the top 5 places in the USA to mountain bike. The scenery is spectacular and there were great bands Friday and Saturday night for entertainment.  Don’t miss it!”
 
One of the things that makes the NEMBAfest unique is the large number of families that attend. “We all know that families and kids are the future of our sport,” says Keyes, “yet there are very few events where they feel truly welcome and are one of the main focuses.” The festival has affordable family pricing, offers a special quiet camping area and has lots of fun programming specifically for kids.  Parents can let their kids lose on a short family-friendly kids test track that’s entirely visible from the expo or have them cycle through Highland Mountain Bike Park’s kids skills area. Highland even puts on an assortment of non-biking kids games, from sack races to water balloon fights.
 
Matt Bracken of Pedro’s, one of the event sponsors, remarked that “It was a great chance to connect with many of our customers and this year we drew quite a large crowd at our daily bike care clinic at held at the Pedro’s bike wash area in the Expo venue.”
 
Mark Jenks, of Rocky Mountain Bicycles, also commented that “this year’s event has risen to the very top of the festival scene, not just in New England but nationwide. The teamwork put in by NEMBA and the fantastic crew from Kingdom Trails has raised the bar for sure. I am already looking forward to next year’s event!”
 
The dates for next year’s events have been announced – June 17-19, 2016. For more information, visit www.nembafest.com.